This was part of a submission for an assignment at university, where we were to create a 2D animated motion graphic/animation that encouraged growth and thought from users around a particular topic.
Making fashion more circular is the topic I wanted to promote. The message I was trying to get across was to keep clothes in use, turn clothes into new materials and the devastating effects of wasting clothes.
I designed and created all illustrations in Adobe Illustrator, before importing into After Effects to create the animations.
Short animation of coffee cup filling made as practice project